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We know automotive.

We know data-driven marketing.

The data you need and the guidance to interpret it, so you can do your best work.

Orange-Bottom-of-Chevron
Indianapolis-Skyline

About us

Driven Data, based out of downtown Indianapolis, was founded to make modern business intelligence available and easy to use for any size automotive company. We're on a mission to continue to be the best automotive technology solution provider. Our dealerships are early adopters and leaders in their respective markets. They embrace technology and seek new ways to improve their businesses.

Top-of-Chevron

We were first to:

  • To integrate with all major CRMs
  • To design a universal architecture data warehouse
  • To forecast dealership sales 6 months out
  • To provide live benchmarks on every major metric
  • To use both CRM and DMS data to predict future sales and service transactions
  • To provide a diagnostics engine showing why sales are up or down
  • To automatically categorize repair orders by the type of the job
  • To integrate internal reconditioning repair orders in marketing
  • To integrate 1st party data from CRM and DMS into both Facebook and Google Ads
Bottom-of-Chevron

Join the dealerships selling and servicing more cars with Driven Data.

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First Party Audiences

10/20/2019
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Budget Optimization Engine

10/20/2019
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A Customer's Journey

10/20/2019